Serk Cycling Beijing


400km in 7 days


Anywhere you are this CNY


Thursday 15th - 
Wednesday 21st
Feb 2018

The Firecracker 400 is back !
The idea is simple - Spring has arrived (well according to Chinese tradition and not the temps outside) so its time to dust off your bike and get stuck into your 2018 riding season.  

Serk challenge you to ride 400km over the 7 days of Chinese New Year. You can do 4 x 100km / 7 x 57km / or whatever configuration works for you provided you get to the 400km by the end of the Chinese New Year.

Each finisher of the Firecracker 400 challenge will receive a limited edition Firecracker 400 stem cap from Serk. Throughout the season as you put the hammer down on the climbs you can look down at that stem cap and be proud that you started the season off in style !

Your name will also be inscribed on honour board at the Serk Shop (we will get around to making that one of these months!).

The top female and male riders will receive a special year of dog trophy and bragging rights for the year.

So get a firecracker up your a^%e and start planning your rides !

Rules :

  • Indoor rides only count if AQI is over 150
  • For your ride to qualify you must post a screen grab of the ride (from strava or your computer) with distance included to your moments. You also need to post an image from the ride and the Firecracker 400 logo below along with the hashtag #Serkfirecracker400. When you post the moment please mention @shannon山龙SerkCycling so we register your ride.
  • Join the group with the QR code below to follow the action and organize group rides

This is a great way to kick start your season and start getting into shape before our official rides in the mountains start on March 3rd.

Please note if you stem cap can be collected from Serk in Beijing 2 weeks after completing the challenge. We can also post it to you if outside of Beijing at your cost.

Firecracker 400 Logo


Official WeChat Group Chat QR code


Stem cap for all that finish the 400km challenge

Screen Shot 2018-02-13 at 6.39.15 pm

How your moments post should look

How your moments post should look.

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